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Looking for the full size treatment?
Results for up to 12 weeks
Zero Formaldehyde Keratin Smoothing Treatment
Pure Renewal PLUS is a truly groundbreaking, ZERO formaldehyde keratin smoothing system. This proprietary treatment is a powerful blend of carbocysteine, glyoxyloyl and amino acids, perfectly formulated to provide salons a legitimate alternative to traditional keratin treatments that contain formaldehyde.
Pure Renewal PLUS provides maximum curl and volume reduction without a permanent structural change to the hair, and without the use of aldehydes, thioglycolate or sodium hydroxide.
Kit Includes:- 3 oz Pure Renewal Plus Treatment
- 2 oz Keratin Booster
- 2 oz Clean Start Shampoo
- Application Guide
- Zero Formaldehyde - No waiting time for client - Repairs the hair from the inside out - Lasts up to 12 weeks
KERATIN: Revitalizes the hair's natural protective layer, adds strength, restores elasticity and reduces breakage. ROSEMARY LEAF EXTRACT: Helps to smooth hair and condition scalp. JOJOBA OIL: Helps soften hair to seal split ends while making it easier to comb and manage.
Water (Aqua), Cetearyl Alcohol, Cetyl Palmitate, Cetrimonium Chloride, Glyoxyloyl Carbocysteine, Glyoxyloyl Keratin Amino Acids, Ceteareth-20, Macadamia Ternifolia Seed Oil, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, BHT, Argania Spinosa Extract, Acrylates Copolymer, Phenyl trimethicone, Parfum, Phenoxyethanol, Caprylyl Glycol, Chlorphenesin, Disodium EDTA, Malic Acid, Alanine, Arginine, Aspartic Acid, Glycine, Histidine, Isoleucine, PCA, Threonine, Valine, Lactic Acid, CI 51319 (Violet), Citric Acid, Benzyl Benzoate, Benzyl Salicylate, Hydroxycitronellal.
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TREATMENT TUTORIAL
TREATMENT TUTORIAL

Pure Renewal PLUS Stylist Kit
Our professional keratin smoothing & conditioning treatments provide unparalleled shine, strength, condition & manageability all while improving the look, feel and behavior of hair!

KERABOND™ PROPRIETARY TECHNOLOGY
All KERATHERAPY Professional Treatments feature our exclusive KERABOND Technology which combines keratin with each product’s specific group of organics, botanicals, amino acids, and conditioning agents. This super-conditioning complex is delivered to the areas of the hair where they are needed the most.
PROFESSIONAL TREATMENTS
PROFESSIONAL TREATMENT RESULTS





